> For the complete documentation index, see [llms.txt](https://docs.hackle.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.hackle.io/en/data/example/funnel-example.md).

# Funnel Analysis Example

Examples of analyzing drop-off points at each conversion step.

User funnel analysis can answer the questions below.

### Product acquisition

* **What percentage of users converted through the sign-up acquisition path within 7 days?**
* **How did the sign-up conversion rate change after a major update?**

### Product usability

* **At which step of the sign-up acquisition path do most users drop off?**
* **How many users convert to a purchase after accessing the service?**
* **Which path do users take to reach payment?**
* **Which area should we improve first to increase revenue?**

### Payment and revenue

* **How did the payment funnel conversion rate change in specific regions such as Japan or the United States?**
* **Which path has the highest payment funnel conversion rate?**
* **Where in the purchase process do users drop off the most?**


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