> For the complete documentation index, see [llms.txt](https://docs.hackle.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.hackle.io/remote-configs/ab-test-example/how-to-optimize-home.md).

# 홈 화면 최적화

원격 구성과 A/B 테스트로 홈 화면 반응을 개선하는 사례입니다.

가장 많은 사용자가 처음 만나는 화면입니다. 주요 구성요소를 최적화하면 이탈을 줄이고 리텐션을 높일 수 있습니다.

### 실험 아이디어

* **팝업 클릭률:** 이미지, 설명, 버튼 문구를 비교합니다.
* **레이아웃 순서:** 리뷰, 베스트 아이템, 프로모션 배너의 순서를 바꿉니다.
* **배너 이미지:** 가장 눈에 띄는 배너 이미지의 클릭률을 비교합니다.
* **상단 띠 배너:** 문구를 변경하고 A/B 테스트로 효과를 확인합니다.

![](https://2738466581-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FLHRZjjknm5KdNgPtDsbl%2Fuploads%2Fgit-blob-05cfcf247f82a05f51583c00718c4fdd4c2bb0bc%2F6c4f441-image_44561463268c02e6.png?alt=media)


---

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