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Cafe24 A/B Experiment Metrics - (In Progress)
This document describes A/B experiment metrics using events that are automatically collected during Cafe24 Integration.
This document assumes that the Hackle SDK has been installed via Cafe24 Integration. It provides guidance on how to set up metrics commonly used for Cafe24 store A/B experiments using the events automatically collected after integration.
For the basic guide on setting A/B metrics, refer to the links below.
A/B Test Create & Configure
Set Metrics for A/B Tests
1. Purchase Conversion Rate
You can measure the purchase conversion rate of users who completed an order among users assigned to the experiment.
Numerator event: Order complete (cafe24_complete_order)
